2014 Sema Debut: Line-X(R) to Announce All-New Additions to Exclusive Accessory Brand, Truck Gear by Line-X

HUNTSVILLE, AL, United States, via ETELIGIS INC., 10/23/2014 – – LINE-X , North America’s largest retail automotive aftermarket franchise and leading provider of high performance spray-on bedliners, is thrilled to announce their attendance at the 2014 Specialty Equipment Market Association Show, Nov. 4-7, 2014 in Las Vegas. During the 2013 SEMA show, LINE-X successfully launched a milestone in the company’s history with an all-new custom truck division, Truck Gear by LINE-X, offering a full line-up of gear and aftermarket accessories to provide customers with a one-stop, complete truck customization experience. For 2014, LINE-X will be continuing to raise the stakes by announcing several all-new additions to the must-have accessory line for trucks, providing customers with enhanced product offerings to choose from when tailoring their truck. Building upon these new capabilities, LINE-X will also be unveiling two project vehicles showcasing the extensive capabilities of LINE-X and Truck Gear by LINE-X. Official details of the secret vehicle projects and all-new Truck Gear accessories have yet to be disclosed, but the highly anticipated vehicle unveiling will take place in the LINE-X booth at 10:00 a.m. on Wednesday, Nov. 5, 2014. The LINE-X booth is located in the South Hall, Upper Level, #34121.

“For more than 20 years, LINE-X has been a leader in the spray-on bedliner market and now we are looking to pave the way to being the leader in truck accessories and truly lead the way in the aftermarket industry. With Truck Gear by LINE-X, we have put in a relentless effort to offer our customers the ability to enhance their trucks with custom styling all in one place,” said Kevin Heronimus, CEO of LINE-X LLC. “As the largest automotive aftermarket retail franchise network in North America, we are bringing two special project builds customized by LINE-X to truly showcase LINE-X’s complete landscape of capabilities.”

Widely known for its spray-on truck bedliners, LINE-X is continuing to push the limits of the aftermarket truck division with a full assortment of product applications and accessory information, from traditional truck bedliners, to utility vehicles, SWAT trucks and full exterior vehicle coatings. Available throughout the company’s network of over 500 professional, franchised centers in over 48 countries, LINE-X continues to lead the marketplace with innovative products that provide unique protective coatings solutions to customers. For more information about LINE-X products, applications and dealer locations, visit LINE-X online at www.LINEX.com.

Truck Gear Logo


LINE-X LLC (www.LINE-X.com) is a leading developer and provider of high performance protective coatings offering scientifically formulated polymers that permanently bond to a wide range of surfaces for unmatched durability. LINE-X has also expanded to include a custom truck division with Truck Gear by LINE-X (www.TruckGear.com) offering private labeled accessories from LINE-X and sold exclusively through LINE-X Franchises. LINE-X products are utilized in automotive, commercial, light industrial, heavy industrial, agricultural, military, marine and custom applications. Headquartered in Huntsville, Ala., with more than 500 locations in 48 countries, it is the goal of LINE-X to consistently produce the highest quality and most reliable materials available. Follow LINE-X on Twitter @LineXprotects, become a fan on Facebook of LINE-X Protective Coatings and check out what LINE-X is doing on YouTube at: www.youtube.com/LINEXProtects.


10:00 a.m. on Wednesday, Nov. 5, 2014

South Hall, Upper Level, #34121


Cristin Liveoak

PR Manager

LINE-X Protective Coatings

(256) 713-4265


SOURCE: LINE-X Acquisition LLC


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